By the CUSG Freshman Council
The °µÍø½ûÇø is a beautiful campus, surrounded by the even more beautiful Flatirons and city of Boulder. It is a university that helped NASA launch the Mars Atmosphere and Volatile Evolution (MAVEN) mission; it is a top ranked research institution, along with having nearly 13,500 students active in community service each year. CU-Boulder was also the first university to have a zero-waste football stadium and the first student-run recycling center. CU-Boulder makes incredible advances in research, environmental sustainability and bettering the community every year.
However, the image of CU-Boulder is not one of academic prestige or community service, it is one of college kids who love to party all of the time and take advantage of amendment 64’s legalization of marijuana. This image of CU-Boulder as a party school overshadows all the significant things being done on campus, and doesn’t give credit to all the students working extremely hard to achieve academic excellence, or the ones campaigning across campus trying to make the world a better place. These students deserve to graduate from the University of Colorado with a degree from a school people recognize for merit and excellence—not partying.
Rebranding the university is an important issue, because the image of a top party school is one that the university has long been combating. Which is why we as freshmen in CUSG decided it was time for the students to join the fight. CU is a place that loves academics, student wellness, environmental sustainability, Buff Pride and above all love our fellow Buffs.
We created Be Boulder. Week as an event where each day highlights the things that make CU-Boulder such an incredible university. Each day’s events are designed to be fun and interactive, and encourage students to be prideful of the excellence achieved here at CU-Boulder. Students need to see all the achievements that CU has accomplished, and Be Boulder Week aims to showcase this. Although CU-Boulder holds a reputation for being a party school, to us students this university is so much more. The time has come to redefine CU-Boulder. Beginning with Be Boulder. Week, we would like to reintroduce you to The °µÍø½ûÇø, a university of excellence.
Be Boulder. Week:
Monday, April 20: "Academic Day"
10 a.m. to 2 p.m.: Astrophysics will be at the UMC fountains with activities, in addition to free giveaways in the Norlin Commons during the same time.Ìý
Tuesday, April 21: "Wellness Day"
10 a.m. to 2:30 p.m.: Free massages and aromatherapy at Farrand Field.
5 to 6 p.m.: Free Yoga on Farrand Field.
Wednesday, April 22: "Earth Day"
10 a.m. to 1 p.m.: Bike-generated smoothies outside the Rec Center.Ìý
6:30 p.m.: Open Mic Night in the UMC Gallery.Ìý
Thursday, April 23: "Buff Pride Day"
9 a.m. to 9 p.m.: Tailgate on Farrand Field with Chip; discounts all day on the Hill, #FindRalphie, and a "Cash Cab."
Friday, April 24: "Day Without Hate"
Everyone wear white! 750 white Be Boulder t-shirts will be given away to be worn for Day Without Hate from 10 a.m. until 5 p.m. at the UMC Fountains.
Tabling from 10 a.m. to 3 p.m. in the UMC fountains; handing out Hershey kisses, writing anonymous love letters to strangers, making a paper chain, playing music, and taking pictures!Ìý
CUSG Fair from 1 to 5pm in the UMC fountains. Come learn about CUSG and win fun prizes!
Learn more on theÌý, Twitter:Ìý, and Instagram: @CUSGBOulder.