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Pike on a Bike, The White Line and the Fight for Pedestrian Safety

On July 29, 2023, a reckless driver hit and killed 17-year-old Magnus White, a U.S. National Team Cyclist, on the Diagonal Highway outside of Boulder. To raise awareness of thousands of pedestrians and cyclists killed annually by drivers, White’s parents,Michael (EnvDes’00) andJill White (Mktg’99; MOrgMgmt’23), created a nonprofit called.

In November 2024, the Pi Kappa Alpha (ΠKA) fraternity — known as ”Pike” — held a fundraiser on CU Boulder’s campus for The White Line and to honor Magnus White, who was a friend of several of the fraternity members. For six days, Pike members traded shifts riding outside on a stationary bike, even through a snowstorm. They rode near a memorial of more than 8,400 candles that represented each pedestrian or cyclist killed by a driver in 2023.

“Looking out at the 8,423 candles was a true reminder of how valuable every single moment was,” saidGraydon Abel(Fin’27), who helped create the fundraiser with his brotherGavin(Fin’27) and their fraternity brotherSebastian Edwards (Econ’27). “Change is needed, and we hope this effort makes a difference.”

Start:

Nov. 2, 5:05 p.m.

Finish:

Nov. 8, 12:28 p.m.*

(*12:28 p.m. was the exact time Magnus White was struck in 2023.)


$51,007

Money raised

2,100

Miles ridden, the equivalent of biking from Boulder to Miami, New York City or Mexico City.

8,423

Total minutes, representing the number of pedestrians and cyclists killed by drivers in 2023.

23

Degrees:Coldest temperature during the fundraiser.


PIKE brother riding
PIKE fraternity with memorial of more than 8,400 candles that represented each pedestrian or cyclist killed by a driver in 2023